News zu Porter Competitive Strategy

Competitive Strategy: Techniques for Analyzing Industries and Competitors

Competitive Strategy Techniques for Analyzing Industries and Competitors - Competitive Strategy: Techniques for Analyzing Industries and Competitors

Now nearing its sixtieth printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Electrifying in its simplicity"like all great breakthroughs"Porter’s analysis of industries captures the complexity of industry competition in five underlying forces. …

Jetzt lesen »